Having a growing number of commercial customers who publish games, software and video Pando needed to establish a self service web portal. Preparing and publishing media and tracking it in detailed cryptic statistics is complex even for the most savvy of users. Pando’s brand has a value proposition of top tier technology and ease. The user is non-technical. We had to use best practices for a top tier technology and ease of use interface. Simple lines, simple text, clear information and correct directional flows – while maintaining Pando’s brand standards.